Turn Your Volunteers into Donors in 5 Steps

Turn Your Volunteers into Donors in 5 Steps Interest in your nonprofit organization is growing, and you have engaged a lot of volunteers. Good job! Did you know that your volunteers are also a promising source of donations? According to data from the 54th...

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How to Create an Ideal Donor Persona?

How to Create an Ideal Donor Persona? In the previous article, we discussed the importance of creating a donor persona. This detailed profile can help you to build an effective marketing strategy for your organization and attract people who will support your charity....

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Why Creating a Donor Persona Is Important for Your Nonprofit?

Why Creating a Donor Persona Is Important for Your Nonprofit? If you have ever dealt with marketing, then you are likely familiar with the term “buyer persona.” This concept refers to a set of characteristics that provide a detailed description of your target...

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Lessons From the Youngest Generation of Givers

Lessons From the Youngest Generation of Givers Some families have the admirable tradition of teaching financial intelligence to their children from the youngest ages. The habits that these kids learn will help them to use their money wisely and conscientiously in the...

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6 Best Practices for Increasing Donor Engagement

6 Best Practices for Increasing Donor Engagement In previous posts, we discussed the importance of engaging with your donors to develop long-lasting connections. Creating warm relationships with your donors will help you to improve one of the most important metrics...

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